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By Greg Harrelson

Greg Harrelson is the founder and leader of the largest Century 21 offices on the East Coast. With offices located throughout South and North Carolina, Greg coaches the top real estate talent in the Carolinas and also founded Real Estate Sales Solutions which has coaching programs like the Agent Success Academy.

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Do you know what a community domination strategy is? This is a great plan you can use to create a powerful database that allows you to dominate a community. Community domination is defined as having over 20% market share in a given area for over 12 months. While it might sound a little far-fetched if you don’t already have a strong database, this strategy is very plausible, and it’s a fantastic way to set yourself up for long-term success. Today, I’m going over the basics of this strategy and how you can use it to build your business. 

You can listen to my full explanation in the video above or skip to each topic using the timestamps provided:

0:00 — Introduction 

0:38 — The race in real estate 

1:47 — Focus on your database daily

2:38 — How to build your database daily

3:23 — My marketing calendar

4:33 — Wrapping things up 

If you’re interested in building up your database, please call or email me. I am always willing to help!

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