Greg Harrelson profile image

By Greg Harrelson

Greg Harrelson is the founder and leader of the largest Century 21 offices on the East Coast. With offices located throughout South and North Carolina, Greg coaches the top real estate talent in the Carolinas and also founded Real Estate Sales Solutions which has coaching programs like the Agent Success Academy.

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I aim to dispel the misunderstandings surrounding accountability in our industry. From my perspective, accountability is not about micromanaging or punishment but rather providing support to eliminate distractions and enhance productivity. By staying consistent, reducing bad decisions, and focusing on our goals, accountability becomes a powerful tool for success. I share my approach, starting with goal-setting and creating a blueprint, followed by regular check-ins to ensure progress.

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  • Join the most effective Group Coaching program offered in the real estate industry. Learn from agents taking 200+ listings per year…each year. Real Estate Sales Solutions

Feel free to watch the full message above or use these timestamps that will direct you to various points in the video:

0:00 — Introduction

1:03 — Accountability in real estate

2:10 — How I ensure accountability

3:16 — What an accountability partner does for you

4:44 — Policing accountability

5:30 — Wrapping up

Remember, if you have any questions about accountability or the business of real estate in general, please feel free to reach out to me by phone or email. I would be happy to work with you to achieve your business goals.